Unleashing the Business Witch: Katrena Friel on Branding Magic

I’m excited to share my latest interview on Mindset Mastery Moments with Dr. Alisa Whyte.

The episode is titled “Unleashing the Business Witch: Katrena Friel on Branding Magic.”

In this conversation, I open up about my journey from traditional business coaching to stepping fully into my intuitive identity as The Business Witch. I talk about the personal insights and experiences that shaped my approach to branding — one that blends strategy, intuition, and authenticity to create powerful, transformative results for entrepreneurs.

Dr. Whyte and I explore:

✨ Why authenticity is the foundation of a magnetic brand

✨ How intuition elevates business strategy

✨ What it means to truly “become the expert”

✨ How to unlock your potential through clarity and self-expression

✨ Why embracing your magic is the key to transformative growth

If you’re ready to align your brand with who you truly are and create meaningful impact in your field, this episode will inspire you to step into your full power.

🎧 Listen here → https://mindsetmasterymoments.com/#stream-now

With magic and clarity,

Katrena Friel

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Latest Interview with The Sovereign Shift: Embodying Magic and Mastery

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In this episode of The Sovereign Shift™, host Chelsea welcomes Katrena Friel, the creator of 'The Business Witch.' Katrena discusses her profound spiritual journey, including her first spiritual awakening triggered by a car accident and the subsequent transformation that led her to blend intuition with strategy in her work. She shares insights about her methodology, which includes a done-for-you model to help spiritual entrepreneurs build successful businesses. Katrena emphasizes the importance of embracing one's full power, the impact of past life experiences on women's self-doubt and visibility issues, and the role of personal sovereignty in creating a fulfilling life. Listeners are encouraged to take action and embrace their inner magic for personal and professional growth.

To find Katrena online (and take advantage of her magical discovery session) visit:

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60

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For more information about The Sovereign Shift™, visit: https://thesovereignshift.ca/

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A podcast for women who refuse to shrink.

In a world engineered for burnout, silence, and self-abandonment, this is your invitation to breathe deeper, speak clearer, and lead from truth. Hosted by Chelsea Eden Dubeau, founder of The Sovereign Shift™ and WOO Breathwork™, this show explores the intersection of nervous system healing, visibility, leadership, and women’s well-being in a system that was never built for us.

From reclaiming your voice to redefining success, from breath-led healing to spiritual sovereignty, each episode offers real conversations with coaches, thought leaders, disruptors, and experts across breathwork, health, purpose, and power.

This isn’t self-help fluff or algorithm-chasing hype. It’s soul-first, body-honouring, paradigm-shifting conversation, for women who are ready to stop performing and start leading.

Because the future isn’t just female. The future is sovereign.